Some say it’s a trait of Gen Xers, but I say my info-junkie tendencies come from my 96-year-old grandma. When she could no longer read the daily newspaper front to back, her TV was fixed on news programs.
I love knowing things too – which is why I’m happy to dig deep into technical topics like new medical protocols or chemical-leaching plastics, and interview leading experts. Even better though, is shaping that information into something that makes sense, and matters, to readers.
Thanks to 20 years of working in marketing communications for the American Lung Association, BluePearl Veterinary Partners, and others, I’ve become an expert at writing across a wide variety of communications platforms: social media, blogs, websites, newsletters, annual reports, case studies, infographics, and special publications.
And, as a freelancer, I’ve had a blast creating relevant and engaging content for Redbook, USA Today, The Huffington Post, Midwest Living, Modern Woman, and more.
When I’m not at the computer keyboard, I can find a thousand other to-do’s. Some I procrastinate on – like dusting (it always comes back!) – and others somehow always top my list: cooking up a mean chili, building sandcastles at the lake with my kids, or dreaming up my next trip’s itinerary.